Harlequin Fantasy Bra
At European Goldsmith we cater to pretty specific group of people. That group being…well…women! And what do all woman have in common? Other than the fact we like a nice little piece of bling on our fingers, we all have boobies! Yes boobies! A.K.A breasts, headlights, hooters, jugs, mammaries, the rack, the twins, and about a million more. We have all got them! Whether we keep them hidden and out of sight, or choose to flaunt them, we have all got them.
So why mention the obvious? It’s not like the jewellery world has come up with the hippest breast jewellery a girl could ask for. Except for Victoria Secret of course who showcased the ‘Harlequin Fantasy Bra’ in 2009, adorned with nearly 150 carats of diamonds and valued at $3 million. No, we mention it because October is quickly approaching and October is a month all women- and men – should be very aware of. October is Breast Cancer Awareness month.
Breast cancer is the most common cancer among Canadian women. And it is the second leading cause of death from cancer in Canadian women. Nearly everyone in Canada knows a person who has been diagnosed with breast cancer, whether it is a friend of a friend, a friend, a sister, a mother, a daughter, or a wife. We all know or have known someone who has had to battle with this disease.The Breast Cancer Society of Canada believes that every dollar Canadians donate to breast cancer research brings us one step closer to discovering the cause of breast cancer, better methods to prevent and detect it, treatments that are more effective and improving the quality of life for survivors.
And so do we at European Goldsmith.
We believe that our donations do make a difference. We want to make a difference, and we know that we can. 2013 is the launching year for our new BLING FOR BOOBIES campaign. That’s why $50.00from every piece of pink gold jewellery sold at European Goldsmith for the month of October will be donated to the Canadian Breast Cancer Foundation. AND, as well as anyone who purchases a piece of pink gold jewellery will be entered to win a 10K Pink Gold and diamond Pink Ribbon pendant values at $250.00! Get it….BLING for BOOBIES!
10K Rose Gold and Diamond Pendant
Not only that, but our European Goldsmith team “BLING FOR BOOBIES” will be out on October 6th with “CIBC Run for the Cure”. Register today to join our team, sponsor us, or cheer us on. (Got the RUN FOR THE CURE website and look for the BLING FOR BOOBIES team.) And pass along news of our campaign on to your friends Help us bring awareness to this important cause.
It is estimated that in 2013:
* An estimated 23, 800 Canadian women will be diagnosed with breast cancer and 5,000 will die from it.
* Approximately 65 Canadian women will be diagnosed with breast cancer every day.
* Approximately 14 Canadian women will die of breast cancer every day.
* 1 in 9 women is expected to develop breast cancer during her lifetime (age 90) and 1 in 29 will die from it.
* It is expected that 200 men will be diagnosed with breast cancer and 60 will die from it.
* Breast cancer death rates have declined in all ages combined and in every age group since the mid 1990s.
Breast Cancer Society of Canada. http://www.bcsc.ca/p/46/l/129/t/Breast-Cancer-Society-of-Canada—Statistics
Canadian Cancer Society. http://www.cancer.ca/en/cancer-information/cancer-type/breast/statistics/?region=bc&acc=true CIBC
Run for the Cure, Canadian Breast Cancer Foundation. http://www.runforthecure.com/site/TR/RunfortheCureFY14/BCYukon?pg=entry&fr_id=1692